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Advice, opinion and mobile marketing expertise from the Messangi team.

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Customers demand fast, reliable service and support in today’s digital world. But what is the best way to provide that? Should your business offer phone support or live chat support?

In today’s digital world, customer experience (CX) is more important than ever. Customers expect an intuitive and seamless omnichannel experience they can access from any device.  Companies must be ready

Earlier this month, Miami-based digital customer engagement platform Messangi announced it is going to complement its SMS-based A2P messaging with WhatsApp as an alternate channel. The company, which had been

Black Friday is almost here, which means that you need to start thinking about how you’re going to optimize your business during the busiest shopping time of the season. Read

Since 2001, Messangi has been connecting companies to their customers on billions of devices around the world. Our versatile and reliable platform has been built in-house by some of the

As a business owner, you want to have a pretty clear idea of who your customers are, including their age, demographic information, job, hobbies, or interests. All of this information

Net Promoter Score (NPS) is a metric used in customer experience programs to track customer loyalty. Customers are the lifeblood of any business, and without satisfied customers, you won’t have

On our blog, we’ve already shared the importance of offering a loyalty rewards program for retaining customers and rewarding loyal customers. But today, we have some top tips to effectively

Send messages that arrive at exactly the right time on the right channel — to alert customers to new deposits, payments due, special offers and more. Our Platform gives you

Word of mouth marketing is a powerful way to use your loyal customers to your advantage. But what can you do if you want to increase your customers’ engagement and

At Messangi — and in the business world — you hear a lot about having loyal customers and marketing towards your loyal customers. But how can you tell if you

Traditional marketing campaigns are something of a one-way street whereby brands and businesses deliver content to their audiences and hope to gain some response. Interactive marketing is changing that philosophy.

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